Digital Marketing Specialist Dundee, Jobs, Scotland, Dundee, 1878

Digital Marketing Specialist - Dundee - Dundee

Digital Marketing Specialist - Dundee - Dundee

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Date Job Posted Monday 9 Oct 2017
Reference 1878
Category SEO/PPC Manager
Employment Type Permanent


Digital Marketing Specialist – Dundee

Are you talented digital marketeer looking for new challenge in Dundee area? Would you enjoy the buzz of working in fast moving software house on cutting edge products? Would you like to work in collaborative environment where your ideas and marketing wizardry will make real difference to the journey of the company? Then get in touch this may be role for you.


This is an opportunity with Dundee based software house developing web and portal based applications in Agile and open environment. You will be core part of a small and talented team and have every opportunity to develop your skills and career.


Not ready to apply, or have some questions first? Call Freddie Kydd at Be-IT Resourcing. Alternatively, you can apply online for immediate consideration.


For this role ​candidates will require: 

  • Experience​ ​of​ ​delivering​ ​marketing​ ​acquisition​ ​activity​ ​through​ ​a​ ​variety​ ​of​ ​channels:
    • Content​ ​Based​ ​Marketing.
    • Display​ ​Advertising
    • Paid​ ​Search​ ​(PPC)
    • Organic​ ​Search​ ​(SEO)
    • Affiliate​ ​programmes​ ​and​ ​Social​ ​Media.
    • Marketing​ ​automation/operations
  • Exceptional​ ​written​ ​and​ ​verbal​ ​communication​ ​skills.​ ​
  • Understanding​ ​of​ ​how​ ​to​ ​measure​ ​the​ ​effectiveness​ ​of​ ​marketing​ ​campaigns​ ​at​ ​all​ ​stages of​ ​the​ ​customer​ ​acquisition​ ​pipeline.
  • Knowledge​ ​of​ ​techniques​ ​to​ ​improve​ ​the​ ​effectiveness​ ​of​ ​campaigns. 
  • Strong​ ​analytical​ ​skills​ ​with​ ​excellent​ ​attention​ ​to​ ​detail​
  • ​Deep experience​ ​with​ ​digital​ ​media​ ​management,​ ​web​ ​analytics​ ​tools,​ ​Google​ ​Analytics,​ ​and using​ ​digital​ ​data​ ​and​ ​metrics​ ​to​ ​inform​ ​strategies. 
  • Hands-on​ ​experience​ ​creating,​ ​launching​ ​and​ ​measuring​ ​in-house​ ​offline/online/mobile marketing​ ​programs,​ ​such​ ​as​ ​SEM,​ ​Social,​ ​Display​ ​against​ ​key​ ​performance​ ​indicators
  • Experience​ ​of​ ​working​ ​in​ ​a​ ​lean/agile​ ​environment.
  • Experience​ ​of​ ​marketing​ ​technical​ ​and/or​ ​Software​ ​as​ ​a​ ​Service​ ​products.
  • Experience​ ​of​ ​working​ ​with​ ​and​ ​nurturing​ ​user​ ​communities. 
  • Experience​ ​of​ ​coordinating​ ​offline​ ​activity​ ​(Speaking​ ​Engagements,​ ​Conference Attendance,​ ​Hackathons)​ ​to​ ​supplement​ ​online​ ​marketing​ ​efforts. 


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